100 Years of WKAR: Curating and Designing an Exhibition

Duration: January-April 2023

Overview: An exhibition created to mark a centennial celebration for a beloved mid-Michigan broadcasting station.

Exhibition panel with the title "Serving the mid-Michigan Community" with a timeline in the background

Background:

During the spring semester of my junior year, I was a part of a museum studies course that guided students in the curation and design of an exhibition at the MSU Museum to commemorate WKAR Public Media’s 100 year anniversary.

On display from April to November, the exhibition “WKAR’s Legacy of Innovation” centered on the key role that students and other community members played in bringing WKAR’s programming and technological innovation to life.

Audience & Challenge:

With an exhibition taking place on campus, we knew that our audience would be primarily composed of students, faculty, alumni, and broader Lansing residents. Despite sharing a common tie to the university, our audience would widely range in knowledge of WKAR; some visitors may have grown up listening to the radio station, while others may be learning about it for the first time. With that in mind, we wanted to balance the more universal-type experiences (ex: watching Sesame Street growing up) with the local broadcasting that shaped the voice of the station.

Goal:

Through curated objects and experiences, we aimed to develop an exhibition that showcased a century of WKAR’s hard-working staff and students who, through a culture of innovation, developed a platform that supports the local community and beyond.

Ideation:

From educational programming to sports broadcasting, WKAR has cultivated a diverse and varied history over the past 100 years. Very early on in the brainstorming process, our class talked about whether we wanted to craft a narrative that was chronological or thematic. Based on an initial survey of visitors interests about WKAR, we decided upon a mainly thematic order with some slight chronological components. Our themes centered on:

  • Education: Then & Now
  • Early Sports Broadcasting
  • Arts, Music, and Performance
  • Past Broadcasting Technology
  • Community Voices & Impact
  • The Future of Media

Once we had completed the preliminary brainstorming as a class, we broke out into smaller student groups. I became the team lead for our Community Voices & Impact section, which aimed to showcase the diverse voices that shaped WKAR’s programming and the larger impact the station had on the community. Our section was divided into two main parts: a vintage 1950s period room and a timeline of diverse voices.

Paper map of the exhibition with titles like "Sports," "Arts," and "Education," to indicate where the sections would potentially go.
Rough class-created sketch of our initial exhibition layout

1950s Period Room:

With this community-centered focus, our team knew we wanted to draw from the university’s collections to furnish a small period room, aiming to capture visitors in experiencing what it was like when television first started being broadcast on air. 

Furnishing even a small room was no easy task! A majority of the university collections objects were significantly older than the 1950s, which meant we had to get creative with our choices. Our room ended up containing an eclectic set of objects spanning across the 1920-50s, including a 1930s “Rodeo Joe” tin toy and a 1920s automatic electric telephone. 

Thankfully, our sources at WKAR provided us with a vintage television set, which cycled through a number of clips from early 1950s news broadcasts and TV shows. During the week of the exhibition set-up, I staged the objects, hanging artwork onto walls and arranging the furniture layout.

A small period room composed of an armchair, tv, table, and rug, along with a decorative lamp, toy, and painting.

 

Timeline of Diverse Voices:

Instead of physical objects, we mostly had archival photographs of WKAR programming that highlighted the trailblazing endeavors of female, Black, and Hispanic broadcasters. This presented us with a unique design challenge—how could we represent their stories without physical objects?

Sifting through a number of archival images, we decided to collect and feature the stories in a visual timeline, chronicling the 1960s to the present day. Several of the shows, including TeleRevista (1968) and Takin’ Care of Business (1970), were difficult to find information about. This exemplified the importance of highlighting these foundational voices that history does not often remember. 

Working with my team members to write the contents of exhibition labels, I assembled all of the images and arranged them together in a giant collaged timeline on Adobe Illustrator. Greatly limited by less than 10 feet of wall space, it was a balancing act to fit all of the words and images into a cohesive blend of visuals spanning across sixty years. 

The timeline is pasted onto a wall with a programming guide in a case underneath in.
The timeline on the wall of the exhibition
Archival photos of women & Latinx people in broadcasting at WKAR. Women in the 1960s. In the 1960s, WKAR expanded the number of TV programs with a female perspective on the events and issues of the day. Programs such as “Choice: Challenge for Modern Woman'' and “Stitch with Style” would provide daily informational and educational resources for women. Originally launching the women’s department in the 1930s, radio show “Homemaker’s Hour” paved the way for women like Mary Ellen Watt (pictured above) to make their voices heard. TeleRevista (1968). “Revista Latina,” WKAR’s first bilingual Spanish-English show, was launched in 1968 and presented news, health, education, and entertainment. In 1972, it was restructured to fit the needs of the growing Lansing Latinx community and renamed “TeleRevista.” It was the only Spanish-English TV program produced in mid-Michigan, and one of only two statewide.
Archival photos of Latinx and Black broadcasters at WKAR. Takin’ Care of Business (1970). In 1970, WKAR set a precedent for inclusivity with the debut of “Takin’ Care of Business.” The show was created by Black MSU students for Black Lansing-area residents and offered music, resources, commentary, and news. In just a few months, the show had massive success with over half of Lansing’s Black westside community tuning in. The original host was MSU alum Larry Redd (pictured right). Perspectives in Black (1971). “Perspectives in Black” was born out of a conversation in 1971 between MSU students and WKAR about the lack of programming for the Black community. A weekly series and community forum was launched and included notable guests like Dr. Angela Davis, Coretta Scott King, and Flip Wilson.
Recent color photos of Black, Latinx, and women broadcasters at WKAR. One of the original founders of “Takin’ Care of Business,” Earle Robinson became the host of WKAR’s “SportsTalk” in 1985. Robinson was on the air for WKAR for 39 years. ¿Qué Onda Michigan? In recent years, WKAR has launched “¿Qué Onda Michigan?,” a weekly Spanish-language news podcast covering the top headlines of the week. Michelle Jokisch Polo (pictured below), WKAR's bilingual Latinx stories reporter, created the show with a focus on the people and the issues most important to Michigan’s Latinx community.

Impact:

With an opening ceremony for the exhibition held at the end of April, our class had the opportunity to present our work to a number of campus stakeholders, including past and present staff at WKAR. We were overwhelmed by the positive reception; many community members expressed to us the pride that it made them feel about the station. 

As a student who worked for WKAR my entire sophomore year, the exhibition had an incredibly personal impact on me, allowing me to blend my love of public media and museums! It was also such a unique challenge for me to embark beyond my digital-based design studies into the physical world, exploring what visitors will see, hear and feel. 

A video filmed by WKAR showcasing our exhibition
Emily's museum studies professor and 10 classmates stand in front of their exhibition space.
My professor & fellow classmates of MUSM 488: Museum Curatorial Practices
Emily talks to a visitor about her timeline during the opening night of the WKAR exhibition.
I explain my “Diverse Voices” timeline to a visitor